by Kathryn Alex DeRobertis | Bank Marketing & Advertising, Social Media
A “Facebook plus Email” promotion will not only improve your bank’s Facebook awareness, but yield an ever increasing list of email addresses you can subsequently use to promote bank products and services. This is a high-potential strategy– especially if your bank...
by Kathryn Alex DeRobertis | Bank Marketing & Advertising, Business At Its Best, Communication, Public Relations, Small Business Services, Social Media
“Being relevant” determines everything about a business — what it sells, how it sells, how it prices what it sells — but especially should it impose a discipline on customer-facing communication. So, how are you doing with your customers? Here’s how you...
