by George Self | 21st Century Banking, Advertising, Marketing, Technology
A suggestion: the top of your list should be improving your core deposits of transaction accounts — both for consumers and small business. There will be a lot of movement in core transaction deposits this year. Unfortunately, most of that movement will be leaving the...
by George Self | Advertising, Bank Marketing & Advertising, banking, Branding, Business At Its Best, Communication, Customer Satisfaction, Keep It Simple, Marketing, Small Business Services
In 1969 I was an apprentice in the service department of a company sold and serviced typewriters and adding machines. I had an important job. I was the guy who dunked all the machines brought in for service and repair into the gunk tank. The tank was filled with...
by Alex DeRobertis | 21st Century Banking, FINTECH, Technology, The Community Bank Compliance Blog
A little bit of middleware will go a long way toward making business banking easier, more productive. (Think FINTECH.) For a reasonable cost, even small-ish community banks can create a business customer portal to permit the bank an internet-based exchange with...
by George Self | 21st Century Banking, Advertising, Communication, Creativity, Marketing, Public Relations, Reinvent the Bank, Social Media
Some years ago I saved an article from the Wall Street Journal about the biggest mistakes doctors make. I hung on to it because I wanted to write about it. My note got lost and just now resurfaced. So, this comes under the heading of “better late than...
by Alex DeRobertis | Advertising, Bank Marketing & Advertising, Business At Its Best, Communication, Creativity, Design, Marketing, Public Relations, Small Business Services, Social Media, Technology
Your people + our people = a great team Our clients tell us our ability to manage projects and convert insiders into effective team members is a rare skill. After all, almost no banking project is a solo exercise. There are overlapping departments, and often some...
